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OurStory


Unlocking epic outcomes through creative content marketing

Unlocking epic outcomes through creative content marketing


Base5 is on a mission to make content marketing easier, more scalable, and affordable.

By combining creativity, innovation, service productization, and outsourcing efficiencies, we forge paths for our clients to unlock epic outcomes.

/01Digital nomads

Nomadic camel sketch with rainbow sunglasses Nomadic camel sketch with rainbow sunglasses

We are a 100% remote-working nomadic business, sort of based in Europe.

We are a 100% remote-working nomadic business, sort of based in Europe.


We enjoy a global client base that extends from the US to Australia.

We enjoy a global client base that extends from the US to Australia.

Turin Turin
Belgrade Belgrade
Brussels Brussels
Chicago Chicago

/02Base camp

Base5 camp snow mountain flags Base5 camp snow mountain flags

Our 5 base camp principles form a promise that we make to every client:


Perspectives

Perspectives

With the power of perspective, we will guide you beyond conventional thinking to uncover fresh and unique ideas.


Systems

Systems

We transform your one-off offerings into scalable, consistent services through productized workflows with baked-in continuous improvement.


Results

Results

We embrace the need for accountability to drive tangible, long-lasting impact. Process iteration and creative innovation, hand in hand.


Values

Values

Every asset we create is an expression of your brand's identity and values which act as our North Star to stay on-mission.


Perceptions

Perceptions

In this brave new world of influencers, our role is to support your growing impact, both externally and internally.

/03Identity

Base5 Hero-ine characters Base5 Hero-ine characters

We identify with the [ Hero(ine)] brand archetype.

We identify with the [ Hero(ine)] brand archetype.


We are adventurous with a strong sense of purpose.

We embrace continuous improvement and strive to bring out the best in others.

Through focus and determination, we strive to master any challenge.

Together we will fight to save the day.

We will make the world a bit better by being the best version of ourselves.


Join us and wake up the Hero(ine) in you.

Join us and wake up the Hero(ine) in you.

/04origin

I wont do what you tell me I wont do what you tell me

In the beginning, we were 5.

In the beginning, we were 5.


We were drawn together by a shared rejection of the grind of agency life and a search for a better, healthier, more fulfilling way to do what we love.

We formed a lean association embracing full remote working, individual empowerment & responsibility, flexi-time, unlimited time off, respect, and kindness.


Now, we are 52.

Now, we are 52.

/05dna

A brand's DNA shapes the way it communicates and differentiates, just as you have your own unique genetic code that shapes who you are.


At Base5, [Illustration] is at the core of our DNA.

At Base5, [Illustration] is at the core of our DNA.


Through illustration, we reach out and sculpt the world around us. We lend form to our imaginations. We become Creators.

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