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Privacy Policy

Introduction

Welcome to Base5 (“we”, “our”, “us”). We value your privacy and are committed to protecting your personal data. This Privacy Policy outlines the types of data we collect, how we use it, the circumstances under which we might share it with third parties, and the rights you have concerning your data.

Data Collection

We collect the following types of data from our users:

Personal Information

  • Name
  • Contact details
  • Email addresses

This information is collected for account creation, newsletter subscription, and contact form submissions.

User Interaction Data

We collect information on how users interact with our site, including:

  • Pages visited
  • Time spent on each page
  • Items clicked

This data is collected through cookies and analytics tools.

Device Information

We collect information about the devices you use to access our site, such as:

  • IP addresses
  • Device type
  • Browser type
  • Operating system

This data is used for security and analytical purposes.

Geolocation

We collect information about the general location of users to provide localized content and services.

Data Usage

We use the collected data for the following purposes:

Personal Information

  • To create and manage user accounts
  • To respond to inquiries

User Interaction Data

  • To improve website functionality, user experience, and content relevance through analytics and personalization

Device Information

  • To enhance website security, ensure device compatibility, and optimize content based on device type

Geolocation

  • To provide localized content, services, and targeted advertising

Third-Party Sharing

We may share data with third parties under the following conditions:

Analytics and Advertising Partners

  • Google Analytics: To improve website functionality, user experience, and to provide targeted advertising

Geolocation Providers

  • Third-party providers of mapping, GPS, and other location services for offering localized content and services

Note: We do not sell or rent any Personal Information to third parties.

Legal Requirements

We adhere to the General Data Protection Regulation (GDPR) and other applicable laws regarding data protection.

User Rights

Users have the following rights concerning their data:

Right to Access

You have the right to access your personal data, including the type of data collected, the purposes for which it is processed, and with whom it is shared.

Right to Correct

You have the right to correct or update any personal data that is inaccurate or incomplete.

Right to Delete

You have the right to request the deletion of your personal data, also known as the right to be forgotten, where legally applicable.

Right to Restrict Processing

You have the right to restrict or object to the processing of your personal data in specific circumstances, such as when the accuracy of the data is contested, or the processing is unlawful.

Right to Data Portability

You have the right to obtain and reuse your data for your own purposes across different services.

Right to Withdraw Consent

You have the right to withdraw consent at any time for processing activities based on consent, without affecting the lawfulness of processing based on consent before its withdrawal.

Data Retention

The retention period for collected data varies:

Personal Information

  • Retained as long as the user account is active and for a reasonable period afterward to satisfy legal or contractual obligations, resolve disputes, prevent fraud, and enforce our policies.

User Interaction Data and Device Information

  • Retained for a period necessary to fulfil the purposes outlined in this privacy policy, periodically reviewed and adjusted in compliance with applicable laws and regulations.

Geolocation Information

  • Retained for the duration necessary to provide localized content and services, after which it will be anonymised or deleted.

Contact Us

For any questions, concerns, or requests regarding this Privacy Policy, please contact us at:

  • Email: privacy@base5.design

Thank you for trusting Base5 with your personal data. We are committed to safeguarding your privacy and ensuring a transparent and secure user experience.